F1® Arcade Boston is the brand’s first US location, marking a key milestone in its global expansion. Anamo Design Studio created a design that carefully balances brand consistency with Boston’s distinct social and cultural habits. The design brought precision, glamour, and raw energy to the US, with flexible layouts and dynamic guest experiences. Anchored by a striking 37-foot bar and a 2,400-square-foot private event space, the venue merges a top hospitality offering with impactful design, delivering a bold, localised evolution of the F1 Arcade experience on Boston’s vibrant waterfront.